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Streaming Now: Documentary Unveils Business of Basketball w/ AAU Compton Magic’s Etop Udo-Ema

By Adora Henson
Pictured L to R: Zack Weiner, Gabriel Merkin, Mike Nicoll and Joe Gallagher

(New York, NY – November, 2021)  – On Tuesday, November 23, 2021, Bitcoin Movie Clubco-founders, former city council candidate Zack Weiner and his campaign manager Joe Gallagher, hosted the premiere of Lynchpin, a documentary that explores the inner workings of the business of basketball. The film was directed by Mike Nicoll, produced by Doug Matejka, and presented by executive producers Weiner, Gallagher, and Gabriel Merkin.

A select group of VIP guests including director Mike Nicoll and wife Carlyle, Maria Danzilo, Elliot Allen, Sophie Sakellariadis, Yusef Jordan, Zachary Herring, Shira Hadar and Louis Rosin, enjoyed wine and chocolates, as they were taken behind the scenes of the Amateur Athletic Union (AAU) universe.

Midway through the event, the intimate group of 30 guests took their seats in the private theater at Elinor Bunin Film Center. The short film follows Compton Magic & CEO Etop Udo-Ema and gives the audience a behind-the-scenes look at the brokering of a power play made by Puma, via Jay-Z’s Roc Nation sports agency, to lure the Compton Magic away from their longtime corporate sponsor, Adidas. Etop is ultimately denied the sponsorship opportunity with Puma and finds a life raft when approached by Swan Bitcoin, where a new opportunity for sponsorship emerges. Traditional means of sponsorship are no longer the only way as Bitcoin makes its grand entrance into the world of basketball.

After the film concluded, Zack Weiner took the floor to speak about the next steps for the Bitcoin Movie Club, noting that they were all about education towards groups that might not have access to paid grants, such as basketball players that want to monetize. He posed the question, “If you don’t have access to traditional banking? What do you do? How do you make it work?” He continued, “That is something we are looking into, and we are going to figure out.”

Lynchpin is presented by The Bitcoin Movie Club and is now available to stream globally at LynchpinMovie.com. Its television premiere took place on Sunday, November 28th at 8:30pm EST on Whistle TV.

About Bitcoin Movie Club:

Bitcoin Movie Club represents the interests of the Network in NYC and online. https://www.bitcoinmovieclub.com/

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